Sandoval was born out of the need to create something valuable and unique, with a strong sense of identity. Sandoval hats is a tribute to my country, my people, and their work, and also a way to break free from the stereotypes that have been imposed on us.

Sandoval is a legacy of my mother, who like most Mexicans was a strong, respectable, and self-assured woman. Thus, the values that underpin Sandoval are honesty, passion, quality, and social responsibility.

We are an artisanal brand that takes pride in providing a product 100% made by Mexican hands from communities that have been dedicated to hat-making for generations and have passed down traditional artisanal techniques for years. Therefore, each hat, each detail, each imperfection makes it unique and special.

Sandoval takes inspiration from all those Mexican women who with their authenticity, style, personality, and elegance have carried the name of Mexico high and around the world. María Felix, Dolores del Rio, Frida Kahlo, Consuelo Velázquez are just a few mexican fireless examples.

By wearing a Sandoval hat, you become a part of our legacy. Each hat is more than just an accessory – it is a statement piece, made with respect and love.

We do not believe in fast fashion; rather, we strive to create conscious fashion that is sustainable and meaningful.

We are Amsterdam based but with a Mexican soul.

With love 

Alejandra